Sponsored Content & Partnerships
Advertising, sponsored articles and partner placements at Hydrogen Fuel News — rates, rules and how it works.
Hydrogen Fuel News is an established publication covering hydrogen, fuel cells, clean energy and electric mobility. Our readers are investors, corporate strategy teams, suppliers and engineers. That focus is what makes a placement here valuable, so we protect it: we are selective about what we run and where it appears.
A following across every major platform
Social promotion across our channels is a separate option, priced apart from the article fee. We review each request for fit and quote it individually.
Placement options
Sponsored Article
- Full original or supplied article (up to ~900 words)
- Labelled “Sponsored / Partner Content”
- Up to two sponsored links
- We edit for quality and house style
- Permanent placement
Partner Placement
- A spot in a guide that already ranks and pulls real Google traffic
- Your blurb and one sponsored link on an established, indexed page
- Open to off-topic services (logistics, auto, B2B tools)
- Stays live while your placement is active
Each placement is permanent as defined in our terms, labelled as paid, and published only after we confirm it is a fit. Payment does not guarantee publication.
What we will and won’t publish
✓ We’ll consider
- Hydrogen, fuel cells and electrolysis
- Clean energy and decarbonisation
- Electric vehicles and mobility
- Relevant industrial and B2B services
- Accurate, substantiated claims you can back up
✗ We won’t publish
- Scams or misleading investment claims
- Unsafe products or unlawful activity
- Hate, harassment or adult content
- Regulated goods we consider unsuitable
- Anything that misrepresents facts or sources
How we handle links
Every paid link is marked rel="sponsored", in line with Google’s guidelines. Sponsored links send real readers and clicks to you; they do not pass search ranking credit, and we do not sell links that do. A paid “dofollow” link that passes ranking credit breaks Google’s policy and puts the whole site at risk, so we do not offer it at any price.
<a href="https://your-company.com/" rel="sponsored noopener" target="_blank">Your Company</a>
Where it appears, and how it’s marked
✓ Included
- Published and indexed on hydrogenfuelnews.com
- Permanent, per our terms
- Clearly labelled as paid
Kept separate from
- The homepage and editorial feed
- Our hydrogen topic categories
- Email newsletters and Google News feed
How it works
- You send your company, URL and the topic or draft.
- We review for fit and confirm the right placement, or decline.
- You pay the agreed flat fee.
- You approve the piece we prepare.
- We publish, live within about five business days, labelled.
Contact us with your company, link and topic.
All placements are governed by our Press Release & Sponsored Content Terms.
